Most security awareness training does help. It raises awareness and it gives people a basic understanding of common threats. But in most businesses, it still doesn’t really do the one thing that matters most: change behaviour. And it’s usually not because the content is wrong. It’s because it’s too generic. People are busy. They’ve got full inboxes, deadlines, meetings, and constant distractions. So when training feels disconnected from their actual day-to-day work, it’s easy